Now that we all have high quality cameras in our pockets and access to stock sites packed with millions of images, creating or finding visual content should be a breeze. See a beautiful scene, and you can shoot it, edit it, and put it on a website, a commercial, or a product. Imagine a picture you want to use—whether it’s a beach in the Caribbean or the bottom of a mine shaft, and you can either...
Why Unicorns Might Turn out to Be Donkeys
When a “Seattle-based Internet bookseller” had its IPO on May 15, 1997, the New York Times described Amazon’s $18 share price, above the expected range of $14 to $16, as a “sign of healthy demand.” The share price valued the company at $429 million. The next day, as trading began on Nasdaq, the demand was more than healthy. It looked positively fighting fit. The share price reached as high as $30...
ARE YOU PUTTING YOUR COMPANY AT RISK?
THE NEW ROLES OF CORPORATE COMMUNICATION LEADERS IN A CHANGING INDUSTRY For the corporate communications industry, the last decade or so has been a period of bewildering change. The fragmentation of television, the growth of the Internet, the development of social media and the popularity of mobile computing have opened up a range of new channels, providing more opportunity for businesses to talk...
12 WAYS TO BUILD A FINANCIAL SERVICES BUSINESS
Anyone can learn how to trade. Anyone can study the financial markets, pick stocks, and build funds out of different currencies. The rise of the blockchain and cryptocurrencies has opened an entirely new world of finance, opening the door to anyone willing to study the difference between Bitcoin and Litecoin, the right way to assess an ICO, and the smart way to keep digital currencies safe. But...
INSPIRED PHOTOGRAPHY
INSPIRED PHOTOGRAPHY is packed with creative ideas to enable any photographer – from enthusiast to professional – to push their work in new directions. Divided into actions, city scenes, the great outdoors, inspiring images and photographic subjects, the book describes 189 sources of inspiration that stimulate creativity and help photographers get more from their passion. Discover:...
THE SUCCESSFUL WEDDING PHOTOGRAPHER
Successful wedding photographers know what works. They know the images that clients want. They know how to find and attract those clients. And they know too how to demonstrate their ability, promote their skills and bring in the bookings that build a successful and satisfying photography career. THE SUCCESSFUL WEDDING PHOTOGRAPHER reveals the real strategies currently being used by some of the...
REAL ESTATE INVESTMENT METHODS
It looks like the easiest — and the most obvious — way to make money out of real estate: find an old house in a rundown state. Pay less than market value because of the amount of work needed. Do it up and sell it on for a profit. But flipping is just one of many ways that real estate investors turn property into profits. REAL ESTATE INVESTMENT METHODS covers all the main strategies followed by...
99 WAYS TO MAKE MONEY FROM YOUR PHOTOS
Packed with insider tips, practical strategies, and case studies, 99 WAYS TO MAKE MONEY FROM YOUR PHOTOS reveals 99 creative ways to make money from your photography. Each chapter reveals what to shoot, how to break in, and where to go to generate sales. Discover how to sell stock, approach galleries, host your own exhibition, earn with Flickr, shoot for social networking sites, create and market...
99 WAYS TO MAKE MONEY USING TWITTER
The book covers a range of business methods that can be used on Twitter including TwitPitching, app-building, trend-spotting and affiliate selling, and is filled with practical ideas for everyone. Illustrated with case-studies and proven examples, 99 Ways to Make Money with Twitter reveals how individuals and businesses are using microblogging to build brands, land sales and win new customers...
THE FREELANCER’S GUIDE TO BITCOIN
Bitcoin is often pitched as more than a currency. To computer geeks, the blockchain that underpins it is a work of technological genius. To libertarians, bitcoin’s lack of a central reserve makes it a revolutionary tool allowing them to throw off the shackles of government. To criminals, it’s a way to buy and sell illicit products without leaving a paper trail. But at its heart bitcoin is always...
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