ArchiveJuly 2019

Marketing Strategies After Facebook


Facebook has peaked. The platform’s American user base fell by 15 million between 2017 and 2019. The amount of time spent on the site has dropped too and is expected to continue declining from an average of 41 minutes a day to 37 minutes by 2020. Among young people, Facebook’s main platform is largely ignored. Only around half of US teens aged between 13 and 17 have a Facebook account. They...

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